
ARC Assembly
Smith Madden were proud to produce the rebrand of ARC Assembly, a dynamic studio specialising in architecture and design. Our collaboration began with a comprehensive brand strategy, focused on crafting a refined and modern brand identity that truly reflected ARC Assembly’s creative expertise and innovative approach to design.
We then developed a responsive, user-friendly website that serves as a central hub for showcasing their projects and services, designed to engage visitors across all devices. The website also integrates key functionalities to convert leads and streamline client inquiries.
To bring ARC Assembly’s new identity to life visually, Smith Madden produced a series of high-quality photography and videography that captured the essence of their work. These assets were used to elevate their online presence and to create a cohesive visual story that resonates with their target audience.
Our copywriting team worked closely with ARC Assembly to refine their messaging, ensuring it spoke to the high-caliber clientele they serve, while staying true to their creative ethos.
Additionally, we crafted a Business Credibility Document that not only showcased ARC Assembly’s impressive portfolio but also positioned them as an authority in the industry, strengthening their reputation and trust with potential clients.
Through these integrated services, Smith Madden successfully repositioned ARC Assembly, helping them establish a distinctive brand identity and enhance their digital footprint, ultimately driving growth and solidifying their place as a leader in architectural design.
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About ARC Assembly
ARC Assembly bridges strategy and aesthetics to shape spaces with lasting impact. Every project balances vision with viability, ensuring purpose-driven design where form meets function.
The focus is on crafting solutions that are not only visually striking but also seamlessly functional, adaptable and commercially intelligent – built to endure and evolve over time.
With a global perspective delivered through a local lens, the studio is based on the Sunshine Coast and operates across Queensland, New South Wales, Victoria and Western Australia. ARC Assembly’s portfolio includes retail, residential, multi-residential, workplace and hospitality projects, complemented by procurement services and construction expertise.
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Location: Sunshine Coast, Queensland